"Conveyor belts have never been on anybody's radar screen for marketing," said Frank Cox, president-CEO of EnVision Marketing Group, a Little Rock, Ark., firm with a patented system to print digital, photo-quality ads directly on conveyor belts. "But a store with eight to 10 checkout lanes, well, you're talking about 100 square feet of wasted ad real estate."As someone who works in marketing, I find this intriguing. As a consumer this makes me want to cry. We're already over stimulated and over advertised. It seems like every surface is becoming the equivalent of those annoying chasing Christmas lights. No wonder everyone is medicated.
17 August 2006
One more place invaded by advertising
On grocery store conveyor belts. From Ad Age:
Subscribe to:
Post Comments (Atom)
2 comments:
Aaaaaaahhhhhh!! Shopping is a big enough nightmare already!!!
Mommy, make it stop!
Do women have to face advertising in restroom stalls? Men have been subjected to this at urinals for years. It is sick and must be stopped. I usually douse the ads.
Post a Comment